KONDRASHEVSKYI , V. CONTENT STRATEGY OF THE ELECTRONICS RETAILER COMFY ON INSTAGRAM: ANALYSIS OF AUDIENCE ENGAGEMENT FACTORS AND EFFECTIVENESS OF VISUAL-TEXTUAL CONTENT ELEMENTS. Society. Economy. Digitalization, [S. l.], v. 3, n. 6, p. 57–69, 2025. DOI: 10.31379/sed.3.6.2025.50. Disponível em: https://sed.ieu.edu.ua/index.php/sed/article/view/50. Acesso em: 1 jul. 2026.